Facebook has become a powerful social network marketing tool with the launch of Facebook Platform. This is an application that allows a third party to develop applications that can be used within Facebook. This application helps many to promote their website and bring them to the attention of the Facebook users.
With over 100 million users, an excellent platform for business promotion is being offered by Facebook.
The power of social networking is immense. The application offered by Facebook has led to several awesome results. This feature gives you a varied set of very useful core social networking tools and also is generous enough to allow you to integrate all the content you wish to and all the services you want to add on from the web. Not only this, you can manipulate, control and look after all these only through your personal Facebook profile.
You can also draw in a portion of the Facebook traffic to your website blog, with the help of certain marketing strategies. First befriend a lot of people on Facebook. These new people should be contacted through your personal Facebook profile and they should be relevant to the niche of your business.
After marking the group, create your own Facebook business page and put in the necessary details, mainly the demographic ones. Become a regular at the walls of these new Facebook friends and then refer them to this business page. Naturally from there make sure they are attracted enough to be diverted to your blog.
Also driving traffic through posting on other peoples groups can get you a lot of traffic to as all your doing is piggy backing on the group owners traffic as he has built the group, put the hard work in and built all those members up so if you put a wall post on that group all the members of the group will see it and click the link leading to your offer or blog, therefore providing you a nice bit of traffic also it builds your business presence and reputation as people will start seeing you as a business man and marketer. You can also do the same with Facebook fan pages.
Also your blog should be interesting enough for them to keep going back, a well updated one would be a good attention puller. This would eventually lead to revisits and new visits when they refer your blog to others if they like it.